ÁÜÀÎ ÇØ¿Ü¿ø¼­ ¸®Æ÷Æ®


Hit Makers

Hit Makers

È÷Æ® ¸ÞÀÌÄ¿½º

ÀúÀÚ Derek Thompson ÃâÆÇ»ç Penguin

What makes a hit a hit? In Hit Makers, Atlantic Senior Editor Derek Thompson puts pop culture under the lens of science to answer the question that every business, every producer, every person looking to prom..

Effective HR Communication

Effective HR Communication

È¿°úÀûÀÎ HR Ä¿¹Â´ÏÄÉÀ̼Ç

ÀúÀÚ Debra Corey ÃâÆÇ»ç Kogan Page

Considerable time and energy go into the design of an HR program but, typically, not as much energy is devoted to the project's presentation to employees, stakeholders, and customers.

Dying for a Paycheck

Dying for a Paycheck

±Þ¿© °æ¿µÀÇ Á¾¸»

ÀúÀÚ Jeffrey Pfeffer ÃâÆÇ»ç HarperBusiness

ÀÌ Ã¥ÀÇ ÀúÀÚ Á¦ÇÁ¸® ÆäÆÛ(Jeffrey Pfeffer)´Â ±ä ±Ù¹« ½Ã°£, ¾÷¹« ÆÀ ³»ºÎÀÇ °¥µî, °æÁ¦Àû ºÒ¾ÈÁ¤¼º°ú °°Àº ¼ö¸¹Àº Çö´ë °æ¿µÀÇ °øÅëÀû ¿ä¼ÒµéÀÌ Á÷¿øµé¿¡°Ô À¯µ¶ÇÏ´Ù°í ÁÖÀåÇÑ´Ù. Âü¿©¸¦ ¾àÈ­½Ã۰í, ÀÌÁ÷·üÀ» ³ôÀ̰í, Á÷¿ø..

Farsighted

Farsighted

ÀÇ»ç°áÁ¤ÀÇ ¿ø±Ù¹ý

ÀúÀÚ Steven Johnson ÃâÆÇ»ç Riverhead Books

The hardest choices are also the most consequential. So why do we know so little about how to get them right

Co-Active Coaching

Co-Active Coaching

Ä£ Çù·Â ÄÚĪ

ÀúÀÚ Karen Kimsey-House ¿Ü ÃâÆÇ»ç Nicholas Brealey

The book that changed the field of professional coaching forever.

Dying for a Paycheck

Dying for a Paycheck

±Þ¿© °æ¿µÀÇ Á¾¸»

ÀúÀÚ Jeffrey Pfeffer ÃâÆÇ»ç HarperBusiness

In one survey, 61 percent of employees said that workplace stress had made them sick and 7 percent said they had actually been hospitalized. Job stress costs US employers more than $300 billion annually and m..

Back to Human

Back to Human

´Ù½Ã Àΰ£À¸·Î

ÀúÀÚ Dan Schawbel ÃâÆÇ»ç Da Capo Lifelong Books

ÀÌ Ã¥Àº »çȸÀûÀ¸·Î ´õ ¸¹ÀÌ ¿¬°áµÈ ÀηÂÀÌ ¾î¶»°Ô ´õ ¸¹Àº ¼ºÃë°¨°ú »ý»ê¼º, Âü¿©¸¦ À̲ø¾î³»°í ±ØµµÀÇ ÇǷΰ¨°ú ÀÌÁ÷À²À» ¹æÁöÇÏ´Â Áö¸¦ ¼³¸íÇÑ´Ù. µû¶ó¼­ ¾ÕÀ¸·ÎÀÇ ¸®´õ´Â ±â¼ú¿¡¸¸ ÀÇÁ¸ÇÏÁö ¾Ê°í ÆÀ¿øµéÀÌ ÁøÁ¤À¸·Î ¿¬..

Change by Design

Change by Design

µðÀÚÀÎÀû »ç°íÀÇ Èû

ÀúÀÚ Tim Brown ÃâÆÇ»ç HarperBusiness

The subject of ¡°design thinking¡± is the rage at business schools, throughout corporations, and increasingly in the popular press—due in large part to the work of IDEO, a leading design firm, and its c..

Building a StoryBrand

Building a StoryBrand

½ºÅ丮 ºê·£µå ±¸Ãà

ÀúÀÚ Donald Miller ÃâÆÇ»ç HarperCollins Leadership

New York Times best-selling author Donald Miller uses the seven universal elements of powerful stories to teach listeners how to dramatically improve how they connect with customers and grow their businesses.

Never Lose a Customer Again

Never Lose a Customer Again

°í°´À» ÀÒÁö ¸¶¶ó

ÀúÀÚ Joey Coleman ÃâÆÇ»ç Portfolio

Joey's explanation of customer experience is genius. It completely reframed our business and led us to become the leader in our field. I don't just recommend Joey or his book - that's not a strong enough stat..